Research & Auditing
Find out what’s been being said online about your company and the best way to engage with your audience on Social Media networks
Social media platforms are an almost uniquely powerful tool for online marketers, in that they provide not only a captive environment into which messages may be broadcast but also unique levels of audience data to attract a highly-targeted conquest audience to your brand.
However, as a relative newcomer to the marketing mix, the majority of small-to-medium-sized companies are relying on in-house resources to manage their social media output and, in the process, struggling to measure ROI as well as missing a range of opportunities and potentially exposing their company to risks.
Whether your aim is to build brand awareness, drive traffic to your site or understand and respond to what’s being said about your company, Big Group Insight can audit your current output giving both an objective, data-based analysis of your strengths and opportunities as well as a more subjective assessment of the quality of your content.
Our Social Media experts work with the assets available to you, including resource, budgets, creative and technology to build a bespoke social strategy that is meaningful, measurable and well-planned.
Our team will assess the social media landscape for your industry, identifying opportunities to differentiate yourself from the competition, before recommending a platform mix that suits your social requirements with specific, dedicated channel roles.
We will identify opportunities to:
- Spread your message through working with influencers
- Reach highly specific audiences through paid media
- Create a bank of content quickly and cost-effectively, which may be seeded out over time, giving you a consistent online presence.
Whatever your questions or concerns about social media, Contact our social media experts here at Big Group Insight to audit your output today and see what they can do to unlock your social potential.
Create compelling social stories to engage your followers, increase your brand awareness and reach out to new audiencesDISCOVER MORE >>
Copy Writing Services
Ensure your content is powerful, targeted and compelling. With the right content strategy your customers will return time and againDISCOVER MORE >>