Create compelling social stories to engage your followers, increase your brand awareness and reach out to new audiences
Social media channels are typically scrolling platforms. This means brands have fractions of seconds to catch the attention of their followers, let alone those who don’t already follow them. With such a limited opportunity to get your messages in front of the correct audience, it is vital that any content your audience does see is consistent, compelling and most of all, on-brand.
But creating great social content is about so much more than just posting photos of cats and adding a couple of hashtags.
Big Group Insight has a team of skilled journalists, copywriters and content specialists who can not only create compelling and sharable social stories, but can also plan a content calendar and source the best visual assets to help tell that story.
As part of this process, we work closely with key stakeholders within your company to understand – and identify, where necessary – the brand’s tone of voice, editorial lens and visual identity.
We identify who your target audience is, how they speak, what your relationship (as a brand) is to them and, therefore how we interact. In so doing we create a unique personality around your brand that delivers real cut-through in a noisy online publishing environment.
Whatever the message you wish to convey, invite our content experts to work with you today and see your social output brought to life with a completely fresh and compelling facelift.
Ready to talk? Contact our Social Media experts today and find out how we can help you create your Content Strategy.
Research & Auditing
Find out what’s been being said online about your company and the best way to engage with your audience on Social Media networksDISCOVER MORE >>
Copy Writing Services
Ensure your content is powerful, targeted and compelling. With the right content strategy your customers will return time and againDISCOVER MORE >>