Research & Discovery

Research and identifying market potential is the bedrock of any SEO campaign, learn how we plan for success

There is always a lot of talk about the technical aspects of SEO and the algorithm changes and so on. However, the fact remains that an SEO campaign is only as effective as the planning, research and discovery phase that should precede any SEO activity on your website or before a link is built.

Phase 1: Keyword Research

By conducting in depth keyword research, we can assess the potential size of the organic market available to you. This analysis is essential as it will determine the building blocks of your SEO campaign and identify gaps in your content and the ideas for future articles and pages.

Phase 2: Site Review

We will do a thorough and in-depth review of your website, covering every aspect of your primary digital asset including technical SEO, content review and what actions we can take to make your site as SEO friendly as possible.

Phase 3: Link Review

Links make the internet go round and they can make your website stop in your tracks. Essential to starting any SEO campaign in the right way is to review your existing backlink profile and assess if you are at risk of a penalty or if there are opportunities for lost links to be recovered, giving your site a boost.

If you have any concerns about anything that could be affecting your website or would like clarification on any element of SEO then please do get in touch and we will be more than happy to discuss it with you.

If you’d like to learn more about SEO and how it can help grow your business Contact Us today, we’d be delighted to hear from you.

Our approach to SEO

Discover our approach to SEO and how we grow your “digital footprint” to give you the organic growth you need

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Technical SEO Services

Is your website performing as it should? Let us go behind the scenes to ensure your web technology isn’t holding you back

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Content & Outreach

The internet is an interactive and visual place, help your website to grow by going beyond just the text in your website

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Reporting on Search

Data is at the heart of everything we do. Discover how we use data to inform you and guide us to increased organic search traffic to your website

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Blogging for SEO

Content is king on the internet! Develop high-quality blog content that targets your audience’s needs

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OUR PARTNERS / OUR SOLUTIONS

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Google

As a Google Premier Partner, we continuously meet Google's requirements in three areas: certification, ad spend, and performance. Being a Premier Partner shows that we are knowledgeable, experienced, and successful, we know how we can optimize campaigns to make money. 

  • Dedicated Google strategy and business development manager
  • Access to beta tests of new products
  • Onsite training
  • Identification of gaps & weaknesses

Ready to learn more about GoogleContact Us today to learn more about how our qualified team can help you achieve your business goals.

Salesforce

As the world’s number one CRM platform, Salesforce (link to page below once it’s live) offers dynamic cloud-based solutions for sales, service and marketing. With the ability to connect with your customers in a whole new way, your competitors will be left trailing behind.

Big Group Insight is a trusted Salesforce partner which means that we can ensure you’re getting the most out of your system. With help, support and advice always on hand, our unparalleled customer service ensures that we deliver success to our clients every time.

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Power BI

Power BI is a cloud-based analytics service which provides you with a single view of your most critical business data. Monitor the health of your organisation using a live dashboard, create rich, interactive reports and access your data on the go via the Power BI mobile apps.

Gain access to one of the world’s most popular business intelligence platforms through Big Group. Our data experts will extract powerful information so you can run successful marketing campaigns, get more from your sales team and improve your ROI without forking out tens of thousands of pounds.

Contact Us today to find out how Power BI can support your business intelligence requirements.

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Hitwise

Hitwise measures consumer behaviour across all desktop, tablet and smartphone devices to help you identify:

  • Who your online customers are
  • What they’re searching for
  • Which websites they’re visiting

This insightful data helps you to build accurate audience profiles so you know exactly who to target your campaigns to, where to reach them and when.

Contact Us today to discover how our experienced data team can provide you with real-time 360-degree audience intelligence that’s going to push your business to the next level.

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Bing Ads

As a Bing Ads partner we continuously meet Bings requirements to ensure we meet industry standards and deliver outstanding results for our clients. Our partnership gives us:

  • A dedicated strategy manager
  • Access to beta tests of new products
  • Exclusive event invitations
  • Bing specialist training

If you’d like to find out how our qualified team can help increase your sales Contact Us today, We’d be delighted to hear from you.

Tableau

Organisations everywhere, across all industries and departments are realising the value of empowering their people with data (link to data insight page once live). By transforming the way you’re using this information to solve problems, Tableau can help you to identify opportunities within your business that you’ve never seen before.

To find out more about how companies just like yours are using business intelligence platforms like Tableau to drive their organisation forward, contact Big Group today.

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Domo

Capturing key data from your online channels allows you to create marketing campaigns which are informed, targeted and sophisticated. With so many business intelligence and data visualisation platforms available however, how do you know which one is right for you?

At Big Group, we’re different to our competitors because we work closely with a number of data capture and CRM platforms. This means that not only can we advise you on which is best suited to your business, you can gain access to our experts as well as multiple world-class tools.

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MS Dynamics

A sleek, sophisticated and high-level CRM solution, Microsoft Dynamics can help to accelerate your digital transformation. Powered by real data, your organisation benefits from new business opportunities and smarter marketing campaigns.

Here at Big Group, we’re strong believers in the power of intelligent business solutions. We invest heavily in platforms like MS Dynamics so that we can help you to empower your employees, engage customers and optimise operations.

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Sitecore

Sitecore is a global leader when it comes to providing content management and multichannel marketing automation software. As a certified solution partner, Big Group can confidently deliver successful Sitecore solutions which will enable you to:

  • Achieve your business goals
  • Interact with your customers easily
  • Empower you to drive your business forward

To find out how Sitecore can add real value to your business, contact us today.

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Stackadapt

Programmatic display has taken paid search advertising to new levels. With the ability to target campaigns to your audience at the exact time they’re looking to make a buying decision, marketers are enjoying the benefits of increased conversion rates and improved ROI.

At Big Group, we’re strong believers in sophisticated programmes such as StackAdapt because they enable us to deliver reliable, consistent and successful results to our customers time and time again. As the number one performing native advertising platform, StackAdapt can help you to accelerate customer engagement and acquisition.

Contact Us today to discover how to get more out of your paid search campaigns.

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Magento

As the leading platform for open commerce innovation, Magento works hand-in-hand with some of the world’s biggest retailers, brands and manufacturers across B2C and B2B industries. By successfully integrating digital shopping experiences, customers are greeted with a truly memorable journey, making them more likely to make a purchase.

Contact Us today, to discover how Magento can improve your customer shopping experience.

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Synthesio

There’s very good reason why social media (link to content and social page when live) has become an integral part of the marketing mix for many organisations. With the ability to reach out to mass audiences, build stronger relationships with customers, boost website traffic and drive sales, having a social media presence is a no-brainer.

If you want to know more about how you’re performing across the likes of Facebook and Twitter than simply how many likes your posts are getting and how many followers you have, look no further. Synthesio is an intelligent social media listening tool which provides you with real-time data on who your customers are, how they’re engaging with you and what they’re saying about your brand.

Contact Us today, to discover how Synthesio can take your social media activities to the next level.

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OUR WORK

Contact Us

You can contact us by either completing the form below or by calling us today. Get in touch, we’d love to hear from you.